Whilst many know of Camden's Roundhouse as an iconic music venue, fewer realise that it is also a charity, transforming the lives of thousands of 11–25-year-olds each year.
A campaign identity applied across T shirts, posters and social media for Roundhouse's inaugral cycling fundraiser.
And Now What? was a new season of theatre and spoken word focussing on activism. A bold identity was required to launch the season, badge the shows it contained, and communicate themes of empowerment and young energy.
An identity that brought to life a 'mass music making spectacle, featuring 180 international young musicians and circus performers and Grammy award-winning Angelique Kidjo.
The challenge was how to stand out to potential new audiences whilst embracing the Roundhouse's own established brand identity.
A 36 page practical toolkit for CEOs and board members of arts organisations across England. Commissioned by Arts Council England and the Roundhouse.
I provided art direction for the photography comissioned to form the cover of the guide.